Enterprise Dashboard & Advanced Analytics
Get a holistic view of SMS performance, with delivery and failure stats, template-level insights, category-wise breakdowns, and spend monitoring, all in one place.
SMS
The universal channel to reach every customer
SMS remains the single most reliable and universal messaging channel, ensuring your critical communications and engaging promotions reach customers regardless of their device, location, or internet access
Driving meaningful customer conversations for leading global brands
Reach customers on the universal and most reliable messaging channel
5 billion+
global SMS users
Highest reach & universal accessibility
SMS is the most reachable communication channel today, used by people of all ages and backgrounds, in both urban and rural areas.
Multi-Channel failover to SMS
Ensure no critical message is missed by defining SMS as a dependable fallback channel.
Superior engagement and effectiveness
SMS boasts a phenomenal 98% Open Rate and is 10X more effective compared to email marketing.
Applications
Keep customers informed and engaged
Link Tracking
Transactional Messages
Authentication and OTPs
Promotional Messages
Cross Promotions
Alerts
Link Tracking
Transactional Messages
Authentication and OTPs
Promotional Messages
Cross Promotions
Alerts
Link Tracking
Transactional Messages
Authentication and OTPs
Promotional Messages
Cross Promotions
Alerts
Link Tracking
Transactional Messages
Authentication and OTPs
Promotional Messages
Cross Promotions
Alerts
Supercharge your SMS campaigns
across customer lifecycle 
Why Gupshup?Designed for maximum reach, engagement & reliability with SMS
Message Searcher
Empower your teams to independently access 90 days of SMS logs to verify activity, resolve delivery issues, and gain message-level visibility.
Launch SMS Campaigns at Scale
Broadcast to large contact lists in one shot, send instantly or schedule for later. Easily tailor every message with custom variables like name, address, and links, with smart fallback substitutions.
Multi-Channel Failover to SMS
Automatically re-route messages that fail on rich channels (like RCS or WhatsApp) to SMS, increasing the reach of your critical communications.
Customer Stories
Discover how our customers drive growth with SMS
Powering seamless communication for leading banks
At Gupshup, we’re proud to empower leading banks to build stronger customer relationships through reliable, secure, and personalized messaging ensuring every message delivers trust, value, and impact. Together, these banks have achieved message delivery rates exceeding 85–90% and sent over 76 crore messages combined.
Enabling fast, secure, and reliable messaging at enterprise scale
Trusted by leading brands, Gupshup powers billions of secure, lightning-fast messages every day. With 94–99% delivery success and sub 10 second speeds, we help businesses communicate seamlessly, build trust, and engage customers.
Ready to transform your customer communication?
Get connected to see how you can transform your customer communication on SMS
Frequently Asked Questions
How effective is SMS compared to other marketing channels like email?
What are some key use cases for SMS across the customer lifecycle?
What is the global reach of SMS, and how do customers feel about receiving texts?
How does the platform ensure messages are delivered reliably?
Gupshup is a leading conversational AI platform for marketing, commerce, and support automation. Trusted by 50,000+ customers in 130+ countries across industries, Gupshup handles 120 Billion+ messages annually.
Follow Us
Gupshup © 2025. All rights reserved.